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Tobacco

I COVID Quit

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Goal: 
To raise awareness of the additional COVID risks associated with smoking, the higher mortality rate of smokers with behavioral health/substance use issues and the benefits to mental health and sobriety associated with quitting smoking, with the ultimate goal of smoking cessation among the population of focus.
Language(s): 
English

Don't Take The Vape

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Goal: 
To raise awareness among adolescents ages 12-17 about the adverse health risks vaping (THC, nicotine, or flavorings) has on their bodies, to either prevent initiation or provide resources to quit.

Menthol Tobacco Kills

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Goal: 
To raise awareness about the health risks associated with the use of menthol cigarettes

DC Tobacco

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Goal: 
To encourage Washington, D.C. residents to quit smoking, decrease social acceptance of tobacco use and exposure; promote cessation resources; and support the ongoing policy strategies related to tobacco and tobacco related products
Language(s): 
English, Amharic, Vietnamese, French, Chinese, Spanish

Who Controls You?

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Goal: 
To promote smoking cessation

You Smoke When They Smoke

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Goal: 
To raise awareness of the dangers of secondhand smoke, especially in multi-unit housing

Evolve. Don't Smoke.

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Goal: 
To prevent tobacco initiation

2014 World No Tobacco Day: Raise Tobacco Tax - Lower Death and Disease

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Goal: 
To encourage policymakers to raise tobacco taxes as a means of reducing tobacco consumption, particularly among lower-income groups and youth
Language(s): 
English, Spanish, French, Arabic Chinese, Russian, French

Don't Be Silent About Smoking: Talk to Your Doctor

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Goal: 
To encourage smokers to talk to their doctors about quitting smoking
Don't Be Silent Case Study
http://www.socialmarketing.com/sites/default/files/Don%27t%20Be%20Silent%20Case%...
Results File: 
application/pdf iconDon't Be Silent Case Study.pdf

Independence

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Goal: 
To prevent smoking initiation by teens in Sonoma County
Results: 
90% of 13-17 year olds interviewed thought the campaign was memorable and 70% felt the campaign would prevent others their age from starting to smoke. 80% were less likely to buy or smoke a tobacco product.
Sonoma Independence Evaluation Report
http://www.socialmarketing.com/sites/default/files/Sonoma%20Independence%20Evalu...
Results File: 
application/pdf iconSonoma Independence Evaluation Report Only.pdf
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