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Better World Advertising News

  • 2020-10-16

    Better World Advertising was pleased to collaborate with the New York State Department of Health, AIDS Institute for the second PrEP Aware Week (Oct 25-31, 2020). This is a wonderful annual HIV prevention effort encouraging people of all races/ethnicities, sexual orientations, and gender identities to learn about PrEP (Pre-Exposure Prophylaxis). The campaign featured eight new...

  • 2020-09-17

    "Whether you are vaping THC, nicotine, or flavorings, those vapes produce other harmful chemicals that are inhaled into your body."  We announce the launch of the "Don't Take The Vape" awareness campaign in conjunction with the Santa Clara County Behavioral Health Services Department (SCCBHSD) and the...

  • 2020-09-07

    To address the deaths and overdoses in Santa Clara County (SCC) Better World Advertising (BWA) partnered with the Santa Clara County Behaviroal Helath Services Department (SCCBHSD) and the Santa Clara County Public Helath Department (SCCPHD) to create the Fentaly Takes Friends public health awareness campaign. In the past eight months Fentanyl deaths were up 200% in SCC from...

  • 2020-09-05

    To address the need for transitional housing among youth and young adults experiencing homelessness in Santa Clara County, the Spare Rooms Change Lives campaign was created. The campaign is a collaboration between Better World Advertising (BWA) and Bill Wilson Center (BWC), with the goal of increasing participation in BWC's LGBTQ Host Homes program. Six ad versions...

  • 2020-06-26

    Better World Advertising (BWA) and the Santa Clara Valley Helalth and Hospital System (SCVHHS) launched a second phase of the We'll Text You Through It campaign to provide a resource for young adults as part of the county's ongoing sucicide prevention efforts. A particular focus of the campaign was to engage the priority population (Santa Clara County residents...

  • 2020-02-25

    The Washington State Health Department launched an HIV treatment awareness and anti-stigma campaign titled I Am Not A Risk on February 25, 2020. This bilingual campaign (English and Spanish) is aimed at people living with HIV (PLWH) and seeks to motivate them to start and maintain treatment. It will educate the masses about the reality of living with HIV, specifically the...

  • 2020-02-20

    The County of Santa Clara Public Health Department, in partnership with Getting to Zero Santa Clara County-Silicon Valley, launched an HIV treatment and prevention awareness campaign titled HIV Today on February 20, 2020. This is a bilingual campaign (English and Spanish) geared towards residents of Santa Clara County. The key message is that in 2020,...

  • 2019-07-05

    Better World Advertising (BWA) and Valley Water continued their work together through the creation of the water conservation campaign Yards Have Evolved. The goal is to raise awareness about the importance and benefits of landscape transformation, discourage high water using grass lawns, and increase conversions/participation in the Landscape Rebate Program. This...

  • 2019-06-28

    The County of Santa Clara Public Health Department, in partnership with Getting to Zero Silicon Valley Santa Clara County, launched a new HIV prevention campaign on June 26, 2019 called We're Prescribing the End of HIV. This campaign is encouraging medical providers to learn more about HIV Pre-Exposure Prophylaxis (PrEP) and how benefical this medication can be to their...

  • 2019-05-29

    On Monday May 27, 2019 the We'll Text You Through It campaign launched in Santa Clara County (SCC). This campaign was developed through the continued partnership between Better World Advertising (BWA) and Santa Clara Valley Helalth and Hospital System (SCVHHS), as part of the county's ongoing sucicide prevention efforts. This year's campaign is aimed at SCC...

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