Better World Advertising (BWA) and the Santa Clara Valley Water District (SCVWD) continued their partnership with the Climate Changed campaign. The goal is to support SCVWD's flood awareness efforts to keep Santa Clara County (SCC) residents and businesses well-informed and prepared about the dangers of flooding. Individuals in areas prone to flooding were the primary...
News
Better World Advertising News
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2018-11-19
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2018-10-31
Better World Advertising launches the When You're Getting Some campaign, on behalf of the Philadelphia Department of Public Health. In response to the rising infection rate of syphilis among gay men of color in Philadelphia. The ads depict images of young and highly recognizable Black and Latino men from within the community, to intentionally communicate syphilis is far...
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2018-09-05
Marijuana is Not for Pregnancy is a public health campaign created by Better World Advertising for the Santa Clara Valley Health and Human Services and Behavioral Health Department: Department of Alcohol and Drug Services Santa Clara County.
This countywide campaign launched September 3rd, 2018 and is...
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2018-05-17
Better World Advertising (BWA) and the University of California San Francisco (UCSF) colloborated on a video advertisement campaign that launched May 16th, 2018. The campaign is aimed at raising awareness among women between the ages of 30-60 who live in San Franciaco, about the health risks associated with the use of menthol cigarettes. Two versions of the video ad were produced to...
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2018-03-07
The One County One Future campaign was recently launched in Santa Clara County. This is a partnership between Better World Advertising (BWA) and the Santa Clara Office of Immigrant Relations (OIR) to support OIR’s efforts to ensure that the County’s immigrant community is well-informed about their rights and about...
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2017-09-15
In honor of National Suicide Prevention Awareness Month, BWA is proud to announce the launch of our latest project "Friend Yourself" in collaboration with Santa Clara County Behavioral Health Services to encourage young adults living in Santa Clara County to seek mental health services to address...
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2017-06-27
BWA is proud to announce the launch of our latest project "Get Liberated" in collaboration with Santa Clara County Public Health Department and Getting to Zero Silicon Valley Santa Clara County to promote Pre-Exposure Prophylaxis (PrEP) as an effective and safe HIV...
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2017-06-16
The Love Your Brotha campaign launched on June 15th and made its debut at the Philadelphia Pride Parade. Members of The Attic, Colours and The House of Prodigy took to the streets to promote to the community a message about the importance of consistent condom use among MSM of color. The campaign is sponsored by the Philadelphia Department of Health. The message will continue...
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2017-06-12
In time for the 2017 Pride season, the Healthy Penis campaign was relaunched in Cleveland, OH to address rising rates of syphilis in the city among men who have sex with men (MSM). The goal is to raise awareness of the rising rates of syphilis infection among MSM in Cleveland particularly those 18-35, and also encourage the intended audience to get tested regularly for syphilis. The...
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2017-06-07
On June 5th, 2017, First 5 Contra Costa in collaboration with BWA relaunched the award winning campaign Sugar Bites in Contra Costa County. The campaign was aimed at parents of children age 0-5 with the goal of reducing childhood obesity by lowering their consumption of sugary drinks. The campaign is run through media placements in transit shelters, convenience stores, supermarkets,...
