I COVID Quit
United States
Smoking Cessation Leadership Center of the University of California, San Francisco.
To raise awareness of the additional COVID risks associated with smoking, the higher mortality rate of smokers with behavioral health/substance use issues and the benefits to mental health and sobriety associated with quitting smoking, with the ultimate goal of smoking cessation among the population of focus.
Tobacco users with behavioral health/substance use issues
Print, social media, website, earned media.
English
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